Customised jersey and mask: a snapshot of the changing face of football and fandom, and Erreà's interpretation of our current times for Carlisle United F.C., Cheltenham Town F.C., Crawley Town F.C., Football Club United of Manchester, Grimsby Town F.C., Lincoln City F.C., MK Dons, Norwich F.C., Port Vale F.C., Rochdale A.F.C., Queens Park Ranger, Wallsall F.C.
A cross section made possible thanks to the Erreà's significant presence in the world of English football, with its 12 Teams and a selection of the jerseys produced for the 2020-2021 season.
And it's no coincidence that the English market was chosen for this project. Together with Italy, it has always been an important point of reference for Erreà, which boasts numerous long-standing partnerships with English clubs. Over time, it has come to serve as a special stage on which to experiment and present new ideas and solutions. A world where fans identify themselves by their exceptional attachment to their colours, answering the call to "show your colours", underlining the closeness, sense of involvement and support for their teams that have always set them apart.
This is what inspired Erreà, in close collaboration with its clubs, to produce ever-original items capable of capturing new style trends and attracting the interest of fans.
A COVERMask, face mask has been designed to match each kit, both fully customised for each team. A new, comprehensive combination that responds to the current needs of the sport, without compromising on elegance and design, and once again highlighting the great power of customisation.
A drive to experiment, innovation, the pursuit of style: these are the factors that motivate Erreà's work for its teams. And this dedication goes beyond English football, defining the brand's daily commitment to serving sports clubs that want to keep pace with the modern world.
*COVERMask is a technical sports accessory; it is not a medical device or PPE.